Bluethumb
Enabling business growth by design
Since 2002, Bluethumb has helped progressive businesses increase their value through memorable brand experiences and impactful design.
Industry: Brand Design and Experience
Improvements:
– Recruitment
– HR Strategic Advisory
Scaling Amid Talent Gaps
Bluethumb delivers exceptional branding services, but faced a challenge with talent retention, resulting in a negative retention rate. As demand for their services grew, the need for top-tier talent became more urgent. While they had a competitive recruitment strategy through job posting platforms, they lacked a dedicated resource to manage these channels effectively.
People First, Always
We believe the biggest challenge isn’t “what” but “who.” Our process—from lead generation and profile screening to initial and final interviews—was designed to find the right talent for Bluethumb. Each candidate was assessed not just on skills but also on alignment with Bluethumb’s purpose and core values. The goal was to build a team that would become the foundational pillars of the company.
A Team That Builds the Brand
We successfully onboarded a group of high-performing individuals—graduates from top universities in the Philippines who had already gained recognition in the creative industry. Despite being young professionals, their talent stood out in events such as the International Franchise Expo 2025 at SMX Convention Center Manila, under the leadership of Bluethumb’s founder and Creative Director.
Our partnership deepened as we went beyond talent placement to provide strategic HR advisory. With no internal HR function focused on people management, this support became essential to Bluethumb’s growth.
With a brand that truly represents their purpose, they now lead events that inspire and unite, transforming their vision into a lasting impact.